Astra Sales Academy

Confidence, Connection and Closing Power

The Astra Sales Academy, built with sales leaders across our network, delivers the knowledge and support to win business in HVAC, Plumbing, Electrical, Building Automation and more.

It offers on-demand courses, curated curriculum, practical tools and live workshops tailored to your role and goals.

What Can You Expect?

• Centralized sales training hub

• Certification built on a “report and support” culture

• In-person workshops and hands-on learning

• DOMO dashboards for sales visibility

• Leadership and guidance from the Astra Sales Committee, which is made up of the leading Sales Subject Matter Experts in the Network

• Peer communities for shared insight and real-world advice

Teams collaborating on CI projects that deliver real business impact.

Are You Part of the Astra Network?

Explore learning opportunities through our Learning Management System now.

Astra Sales Committee

Alberto Gomez

Alberto Gomez

Astra CEO

Dan Steever

Dan Steever

Astra Executive Advisor

Mike DeVito

Mike DeVito

Air Comfort President

Jim Moscariello

Jim Moscariello

Tustin Group VP of Sales

Vanelis Ortiz Martínez

Vanelis Ortiz Martínez

Aireko Services and Installations VP of Sales

Carolyn Carbaugh

Carolyn Carbaugh

Astra Administrative Operations Coordinator

Built by Experts.
Backed by Experience.

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On-Demand Training From the Best in the Business

Sales isn’t one-size-fits-all — neither is our training.

The Astra Sales Academy offers a flexible, role-based approach designed for sales leaders in the skilled trades.

With proven content and real-world applications, every lesson translates into action. Whether you’re learning the basics or sharpening your edge, you’ll find practical resources to help close more deals with confidence.

Sales Fundamentals

Learn the essentials of selling, from understanding the sales process to mastering outreach and building relationships.

Role-Specific Curriculum

Curated learning paths for sales reps and sales managers — tailored to each role and its day-to-day performance needs.

Supplemental Tools & Templates

PowerPoints, customer profile guides, cold calling strategies, scripts and more.

Sales Agreement Demos

Time-tested walkthroughs designed to bridge the gap between learning and doing.

Questions About the Academy?

Reach out to us via email at AstraU@AstraServicePartners.com

“Great salespeople aren’t born — they’re developed. That’s what the Sales Academy is here to do. The people who fully engage will be the ones who lead the way.”

— Jason Bisping
Director of Learning & Development

 

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Astra University Insights

Texas Chiller Systems Logo

“For the techs out there, patience is number one. We talk about growth, but we don’t really talk about the patience that’s required to get to that point. You know, you’ve got a lot of things out there that are showing a picture of overnight success.”

Robert Stuckey

Texas Chiller Systems General Manager

You’re not going to see, know everything. We’re all still learning. I mean, it’s just constant. Just having that drive to do it, to be the expert out there. I mean, there’s nothing better than being the guy that knows.”

Rob Cain

GE Mechanical President