Astra Sales Academy
Confidence, Connection and Closing Power
The Astra Sales Academy, built with sales leaders across our network, delivers the knowledge and support to win business in HVAC, Plumbing, Electrical, Building Automation and more.
It offers on-demand courses, curated curriculum, practical tools and live workshops tailored to your role and goals.
What Can You Expect?
• Centralized sales training hub
• Certification built on a “report and support” culture
• In-person workshops and hands-on learning
• DOMO dashboards for sales visibility
• Leadership and guidance from the Astra Sales Committee, which is made up of the leading Sales Subject Matter Experts in the Network
• Peer communities for shared insight and real-world advice
Are You Part of the Astra Network?
Explore learning opportunities through our Learning Management System now.
Astra Sales Committee

Alberto Gomez
Astra CEO

Dan Steever
Astra Executive Advisor

Mike DeVito
Air Comfort President

Jim Moscariello
Tustin Group VP of Sales

Vanelis Ortiz Martínez
Aireko Services and Installations VP of Sales

Carolyn Carbaugh
Astra Administrative Operations Coordinator
Built by Experts.
Backed by Experience.
On-Demand Training From the Best in the Business
Sales isn’t one-size-fits-all — neither is our training.
The Astra Sales Academy offers a flexible, role-based approach designed for sales leaders in the skilled trades.
With proven content and real-world applications, every lesson translates into action. Whether you’re learning the basics or sharpening your edge, you’ll find practical resources to help close more deals with confidence.
Sales Fundamentals
Learn the essentials of selling, from understanding the sales process to mastering outreach and building relationships.
Role-Specific Curriculum
Curated learning paths for sales reps and sales managers — tailored to each role and its day-to-day performance needs.
Supplemental Tools & Templates
PowerPoints, customer profile guides, cold calling strategies, scripts and more.
Sales Agreement Demos
Time-tested walkthroughs designed to bridge the gap between learning and doing.
Questions About the Academy?
Reach out to us via email at AstraU@AstraServicePartners.com
“Great salespeople aren’t born — they’re developed. That’s what the Sales Academy is here to do. The people who fully engage will be the ones who lead the way.”
— Jason Bisping
Director of Learning & Development
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Astra University Insights
“For the techs out there, patience is number one. We talk about growth, but we don’t really talk about the patience that’s required to get to that point. You know, you’ve got a lot of things out there that are showing a picture of overnight success.”

Robert Stuckey
Texas Chiller Systems General Manager
“You’re not going to see, know everything. We’re all still learning. I mean, it’s just constant. Just having that drive to do it, to be the expert out there. I mean, there’s nothing better than being the guy that knows.”

Rob Cain
GE Mechanical President




